2.16.2010

Pissing matches make great beer...

I want THIS BEER: Sink The Bismarck.



 
Want a $60 bottle of beer? I do.



Some enterprising young brewers in Scotland have been in a pissing match with their Teutonic brethren in Germany to create the world's strongest beer. BrewDog, first manufactured a beverage topping in at a fantastic 18.2 abv., to claim the title from a Germany brew. To manufacture a beer that was 1/5th alcohol, made the Scottish government label BrewDog as "irresponsible".


Wait until they get a load of this shit.



 
Pic absolutely unrelated, but if it makes fun of Nazis, we can all agree it's funny.
BTW: A LOT funnier if you say it out loud :) 



Germans, not to be outdone, introduced their holy shit 40% abv concoction Bock under the Schorschbrau label. After first being labeled irresponsible (and creating the "Nanny State" brew), BrewDog came back with an internet only beverage called Sink the Bismarck. How strong is it? A liver-pickling 41.2% ABV brew. This, of course, set off the Scottish officials:


"Over the past few months BrewDog have continued to produce stronger and stronger beers. By commenting on this irresponsible brewing practice we only serve to add to their marketing and therefore we have no further comment to make."



 
Yep, that's the general reaction around Scotland.



The whole fantastic pissing match story can be found here. However, I think BrewDog's informed consent best demonstrates the caution with which we should show their latest creation:

It is important that you be careful with this beer and show it the same amount of sceptical, tentative respect you would show an international chess superstar, clown or gypsy  


That's just pure fucking win, right there lads.
.



 

1 comment:

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